OBJECTIVES:​

 

• Show the unique emotions that only the National Volleyball Teams can give to the many volleyball fans, respecting the values ​​of diversity, sustainability and inclusion.

• Create the visual content of the National Volleyball Teams' matches live on the Main Sponsor's Instagram channel.

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World Funk Pictures produced two videos that unconventionally told the values of diversity, sustainability and inclusion that unite the national teams and their Main Sponsor:

• a video intended for the Instagram channels of the national team and its sponsor to seal their partnership in favor of a more sustainable world, represented by the choice of the players to travel on an electric vehicle from the sponsor;

• a candid camera at a sponsor's shop that tells the unique team spirit of Volleyball in a very playful way, underlining the value of inclusion, which is a founding pillar of the culture of both partners.

 

During the matches of the men's and women's national volleyball teams, we created and published over 200 Stories on the Main Sponsor's IG channel that involved the fans who followed the matches live from home, making them feel part of the big party that the fans managed to create in the arenas.

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