PETROMAR

Objectives
Petromar S.r.l., a company active in maritime energy logistics, has decisively embarked on an ESG strategy aimed at:
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Reducing the environmental impact of its operational activities.
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Enhancing human capital and improving organisational wellbeing.
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Aligning with international standards for reporting and certification.
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Positioning itself as a conscious player in the ecological transition of the sector.
Strategy and Implementation
Petromar’s ESG strategy, coordinated by World Funk Pictures, was structured around three key areas:
1. ESG Data Management and Compliance
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Collection and systematisation of ESG data at company and supply chain levels.
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ESG report drafting with direct input from management.
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Definition and monitoring of non-financial KPIs.
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Development of editorial content for thought leadership.
2. Environmental Pathway via SBTi and CDP
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Structured responses to CDP and SBTi questionnaires for environmental target validation.
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Creation of internal procedures for emissions tracking and GHG reduction planning.
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Alignment with ISO 14001 for strategic coherence and synergy.
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Support in completing ESG questionnaires for strategic clients.
3. Governance and Social Inclusion
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Qualitative assessment of social impacts and risks.
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Mapping and promotion of existing company policies.
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Design of tailored welfare programmes for employees.
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Training sessions for staff and one for management.
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Development of KPI dashboards and delivery of organisational climate surveys.
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Implementation of social panels as tools for ongoing feedback and engagement.
Results and Impact
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Systematic ESG Planning: Petromar launched its first integrated ESG process, improving data collection and analysis.
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Defined Environmental Targets: CDP and SBTi processes initiated, with concrete reduction goals identified.
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Enhanced Internal Wellbeing: Improved workplace climate through new welfare programmes and increased employee engagement.
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Strategic Positioning: Petromar is now perceived by stakeholders and clients as a sustainability-conscious supplier.
Conclusion
The collaboration with World Funk Pictures enabled Petromar to significantly elevate its sustainability management. The creation of a credible, measurable, and communicable ESG framework has fostered greater transparency and a more responsible corporate culture.
STRATEGY
ESG strategy
Content Strategy
Brand Reputation
MEDIA
LinkedIn Page
CONTENT
White Papers
Articles
TECH
Web Design